Most companies tell you what they are allowed to do with your child.
This page tells you what we have decided never to do.
Our Privacy Policy is the legal document, and it is thorough. This page is the shorter, more useful version: the commitments behind it, in language you should not need a lawyer to read.
COPPA compliant
US children's privacy standard
GDPR compliant
EU data protection standard
McAfee SECURE
Independently certified
Zero advertising
None, anywhere, ever
Ten things we will never do.
Compliance is a floor, not a standard. Everything below goes further than the law requires, and none of it is subject to change if it becomes commercially inconvenient.
- We will never sell your child's data. Not to advertisers, not to data brokers, not to anyone, at any price.
- We will never show your child an advertisement. There is no advertising anywhere on the platform and there never will be.
- We will never let a stranger contact your child. The network is closed and moderated — children connect only with other verified students.
- We will never build a phone app. We are not willing to place a children's learning platform inside the device engineered to fragment their attention.
- We will never use engagement mechanics against your child. No push notifications, no streaks that punish a missed day, nothing designed to maximise time spent.
- We will never publish your child's work to the open internet. Their business page is visible inside the platform community only, and is not searchable from outside.
- We will never collect data we do not need. No location tracking, no contacts, no device scanning, no behavioural profiling.
- We will never let the AI wander outside the curriculum. Andrew discusses entrepreneurship and your child's business. He is not a general chatbot.
- We will never refuse a school's compliance review. We have not declined one yet and we do not intend to start.
- We will never make deletion difficult. Ask us to remove your child's data and we will, without a retention offer or a form designed to exhaust you.
Print this page. If we ever break one of these, you will have it in writing.
How the protection actually works
Principles are easy to write. Here is what is built into the platform.
A closed, moderated network
Students connect only with other verified students inside the platform. Every account belongs to a registered learner at a partner school or a home learner with parental consent.
There is no open sign-up, no public profiles and no route in for anyone who is not a student.
This is the single question parents ask most. The answer is that strangers cannot reach your child here, because there is no door for them.
Parental consent, required
Home learners cannot use the platform without a parent or guardian consenting and supervising. This is not a checkbox we hope you tick — it is a condition of the account existing.
For school students, the school holds the relationship and manages accounts through the administrator panel.
You are not a bystander to your child's account. You are the person who authorised it.
An AI with hard boundaries
Andrew is scoped to entrepreneurship, the curriculum and your child's own project. He is written for ages 10 to 15 and cannot be steered into unrelated conversation.
He is also built to hand thinking back rather than produce answers — which is a safety decision as much as an educational one.
Read exactly what the AI does and refuses to do on our AI-powered learning page.
Desktop only, on purpose
The platform runs in a browser on a desktop or laptop. There is no phone app and there will not be one.
That single constraint removes notifications, infinite scroll, and the sofa-scrolling context entirely — and it means you can see what your child is doing from across the room.
It costs us subscriptions. We have decided that is an acceptable price. Read why →
What we collect, and what we deliberately do not
The right-hand column is the one worth reading. Most platforms would rather you did not compare the two.
What we hold
What we do not collect
Name and account details, so the platform knows whose work is whose
Location tracking of any kind
Parent or school contact details, for consent and communication
Contacts, photo libraries or anything from the device
Lesson progress and quiz results, so you can see how they are doing
Behavioural profiles for advertising or resale
The work they create — profile, business page, canvas, plan
Health information, including any diagnosis
Conversations with Andrew, to give continuity between sessions
Third-party advertising or tracking pixels
What you can ask us to do, at any time
Under GDPR and COPPA these are legal rights. We would rather you did not have to invoke a law to use them.
See everything we hold
Ask us what data we have on your child and we will tell you, in plain language rather than a database export.
Have it deleted
Ask for deletion and we will do it. No retention offer, no discount to make you stay, no form designed to wear you down.
Correct anything wrong
If something on the account is inaccurate, tell us and it gets fixed.
Take the work with you
The business plan and canvas your child produced are theirs. If you leave, you do not lose what they made.
Withdraw consent
Consent given is consent that can be taken back. The account closes and the data goes.
Ask us anything specific
If there is a question this page does not answer, write to us and a person will reply properly.
Because you pay us. That is the whole answer.
Every free children's platform has to make money somewhere, and there are only a few places it can come from: advertising, data, or engineering the product to maximise time spent. All three take something from your child.
Kid Startupper is paid for by families and schools. That is a less comfortable business model — people have to actually decide we are worth it — but it means we have no reason to want your child's attention beyond the lesson they came to do.
When a product is free, the honest question is what is being sold instead. Here, nothing is. You are the customer, not the inventory.
Would we be comfortable if this were on the front page of a newspaper?
That is the question we ask before any decision involving student data or student attention. It is not a sophisticated framework. It has turned out to be a remarkably reliable one.
It is why there is no app, no advertising, no engagement engineering and no data sale — and it is why this page can be written as a list of commitments rather than a list of features.
What parents and schools ask us
Answered directly.
No. The network is closed and moderated. Every account belongs to a verified student — either at a partner school or a home learner with parental consent. There is no open registration, no public profile and no messaging route in from outside the platform.
Other verified students inside the platform, and their teacher if they are on the school route. It is not published to the open internet, is not indexed by search engines, and cannot be found by anyone without a platform account.
Student data is handled under GDPR and COPPA, parental consent is required, and we do not sell or share student data with third parties. Full detail is in our Privacy Policy. If you want a specific answer about a specific type of data, ask us directly and we will give you one.
Ask us to delete it and we delete it. You can also take your child's work with you first — the business plan and canvas are theirs, not ours. There is no retention offer and no process designed to make leaving tedious.
Yes, and we provide full documentation on request. We have never declined a compliance review from a school and we do not intend to. If your data protection officer has questions, put them in touch with us directly.
The Privacy Policy is the legal document — comprehensive, precise, and written to satisfy regulators. This page is the plain-language version of the thinking behind it, including commitments that go beyond what any law requires. If the two ever appeared to conflict, the Privacy Policy governs — but we intend for them never to.
Correct. The platform runs in a browser on a desktop or laptop, and this is a permanent decision rather than a roadmap item. We are not willing to place a learning environment for children inside the device most engineered to fragment their attention. The full reasoning is here →
Read the promises. Then judge us on them.
Ten commitments, written down, with nothing on the list we are hoping you skip. Start the free trial and see whether the product matches the page.
No credit card · No advertising, ever · Delete your data any timeOr ask us a specific question
The full legal document Read our Privacy Policy →
Exactly what the AI does and refuses to do AI-powered learning →
Why there is no phone app Read the reasoning →
Compliance detail for schools See the programme for schools →
